Katherine Peng
Open to game-changing product design opportunities!
katherinepeng.uk@gmail.com
Mobile
+44 (0)7704299432
Website
Location
Bristol, UK
Summary
A visionary design leader with deep technical expertise and success spearheading complex product initiatives at scale. Blends system thinking, hands-on UX/UI execution, and team leadership to drive impactful outcomes in AI-related, tech, or energy industries. Skilled at mentoring designers, aligning cross-functional stakeholders, and managing resources to deliver transformative user experiences—on time and within budget.
• 10+ years in product/UX design with proven leadership in enterprise and fast-moving startups
• Expert at translating complex technical concepts into clear, intuitive customer-facing solutions
• Champion of collaboration, bridging design, engineering, product, and C-suite conversations
• Passionate about innovative domains—AI, robotics, clean energy—and building future-ready design systems
Lead Designer @BT
As a Senior Product Designer, I played a pivotal role in shaping digital products across automotive, fintech, and data-driven platforms. I was responsible for designing and optimising B2B and B2C digital platforms, ensuring intuitive and seamless user experiences. My role involved conducting user research, usability testing, and iterative design improvements, refining interfaces to create highly functional and user-friendly solutions.
2022-Now
BT Global Fabric
• Owned the end-to-end design of Global Fabric, a cutting-edge NaaS platform for network engineers, delivering strategic direction and hands-on execution.
• Managed and mentored a team of [X] designers, overseeing daily workflows, professional development, and design consistency across multiple features and modules.
• Architected a design system to standardize UI components across products, improving development efficiency and cross-team collaboration.
• Championed rapid prototyping (Framer, Figma) to validate design concepts, accelerating iteration cycles and improving user satisfaction.
• Built relationships with executives and stakeholders, presenting progress, aligning on goals, and securing buy-in for a user-centric approach.
• Facilitated cross-functional workshops, bridging gaps between engineering, product management, and marketing—resulting in faster decision-making and reduced project bottlenecks.
Key Achievements:
• Spearheaded the 0-to-1 design of Global Fabric—translating complex technical epics into user-centric journeys and orchestrating a successful platform launch that redefined NaaS within BT.
• Developed BT’s first end-to-end, responsive design system for a SaaS product, establishing consistent UI patterns and guidelines, drastically reducing design and development overhead across multiple modules.
• Introduced new processes and ways of working, including agile sprints, iterative user testing, and cross-functional design reviews—cutting design-to-development handoff time by 40% and accelerating time-to-market.
• Cultivated a startup-like approach for internal marketing and product positioning, culminating in the creation of a high-impact mini-site that showcased Global Fabric’s business value and user experience benefits to both internal stakeholders and potential customers.
Principle Designer
@Société Générale — ALD Automotive & more
2022
Evol Smart Monitor Platform & APP
Led data-driven UX ideation, shaping the user interface for smart monitoring solutions for both web platform and mobile App.
Designed an intuitive vehicle management platform for fleet users
2022
Modernised UX/UI for digital leasing, improving usability and engagement.
2021
Kia B2B feelt Order Platform Update
Enhanced the order flows and UI components for a better user experience
2021
Polestar Marketing Digital Campaign
Designed digital assets and landing pages to support Polestar’s marketing efforts.
2021
Designed a seamless, digital-first leasing experience for business customers.
2020
Designed an intuitive trading experience, balancing usability with the fast-paced nature of crypto transactions.
2019
Stormware Solution: Search & Match Digital Journey
Designed an intelligent search and recommendation system, enabling users to find the most relevant solutions based on business needs and technical requirements.
Education
2024
Human-Computer Interaction (HCI) for AI Systems Design
University of Cambridge
2014-2015
M.Sc. International Marketing
University of Birmingham
2008-2012
B.A. Visual Design
Sichuan University(Top 10 in China)
Tools I love to use
Great work starts with great tools. I rely on a mix of creative and strategic tools to bring ideas to life.
🎨 Design Tools
From wireframing to high-fidelity prototypes, I use a variety of tools to design digital experiences.
🛠 Other Tools
I explore a variety of digital tools to enhance productivity, decision-making, and collaboration.
